Testimonial Video Production
Josh Soliz produces testimonial videos for nonprofits, churches, and businesses across Tennessee. A single-subject testimonial, one shoot day, full edit, hero cut and social clip, starts at $1,800. Delivered within 10 business days.
Why it works
For nonprofits and churches, that difference is the margin between a donor who reads and moves on and one who gives. Testimonial video is the format most likely to be shared, replayed, and remembered, viewers retain 95% of a message from video versus 10% from text.
The most effective testimonial videos are 2–4 minutes for a hero cut, with a 60–90 second social version edited from the same footage. That's the standard deliverable from every JSM testimonial project.
What's included
What you get
| Deliverable | Length | Use |
|---|---|---|
| Hero cut | 2–4 min | Website, YouTube, donor presentations |
| Social cut | 60–90 sec | Instagram, Facebook, LinkedIn |
| Short clip | 15–30 sec | Instagram Reels, YouTube Shorts, paid ads |
Files delivered via Google Drive in H.264 (web-ready) and ProRes (archive quality) unless otherwise requested.
Pricing
Single Subject
$1,800–$2,800
One shoot day, full edit, hero cut and social cut. Includes interview prep, on-site production, B-roll, and post-production.
Series
$4,500–$6,500
One to two shoot days, full edit suite for all three subjects, hero and social cuts for each. Best value for donor campaigns or awareness series.
How it works
01
Send Josh your project details, subject count, timeline, location, and what you want viewers to take away. He'll respond within 24 hours.
02
Josh sends a detailed quote and proposed shoot date. On approval and deposit, he sends a prep guide to your interview subjects.
03
Josh arrives on-site, sets up, conducts the interview, captures B-roll. Most single-subject shoots wrap in under 3 hours.
04
Josh cuts the video and sends a private review link. You provide feedback; he delivers the final revision.
05
Final files via Google Drive, typically within 10 business days of the shoot. You own all footage and finished files.
Frequently asked questions
How long is a testimonial video?
The standard hero cut is 2–4 minutes, long enough to tell a complete story, short enough to hold attention. Every project also includes a 60–90 second social cut for Instagram and Facebook. If you need a 15–30 second clip for ads or Reels, that's available as an add-on.
How do you prepare interview subjects?
Before the shoot, Josh sends a written prep guide to each subject. It covers what to wear (solid colors, no logos), what to expect during the shoot, and how to answer interview questions naturally in complete sentences. For first-timers, he also offers a 15-minute coaching call. The goal is for subjects to arrive feeling prepared, not nervous.
What if my subject gets nervous on camera?
This is common and expected, especially with trauma survivors, elderly subjects, or people who've never been interviewed on video. Josh runs interviews at a conversational pace and doesn't push for perfect takes, he keeps asking until the subject's natural voice comes through. In 6+ years of interview production, he's helped dozens of reluctant subjects get comfortable. It's part of the job.
How many cuts do I get?
Every single-subject project includes a hero cut and one social cut. Multi-subject series include hero and social cuts for each subject. Additional cuts, platform-specific lengths, additional social versions, are available at $150–$300 each.
Can you film at our location?
Yes. All testimonial shoots are filmed on-location at your office, facility, church, or a location of your choosing. Josh handles his own lighting and audio setup, he doesn't require a studio. If your space is tight or logistically challenging, flag it in your inquiry and he'll work through it with you in advance.
Get started
Send Josh the basics, who you want to feature, your timeline, and your location. He'll send a quote within 24 hours.